BOOKS TO CONSIDER FOR ENTREPRENEURIAL SUCCESS
The Manager of our Business Information Center has developed a list of books and some videos to assist you in your research. This is just a sampling of the books and videos that are available to you in the BIC.
Encyclopedia of Associations - Volume 1 (Part 1,2, and 3)
The Gale Group
Most business owners find that their industry associations are the most beneficial to them because these associations provide data, resources and contacts directly related to their type of business. This helpful resource guide will help you in locating the associations for your industry. These books contain detailed information on nonprofit American membership organizations. Every entry offers a wealth of valuable data, typically including the organization's complete name, address and phone number together with the primary official's name and title; fax number, founding date; purpose, activities and dues.
Encyclopedia of Associations - International Organizations - Volume 1 (Part 1 and 2)
The Gale Group
Books contain detailed information on International (multinational and national) membership organizations. Every entry offers a wealth of valuable data, typically including the organization's complete name, address and phone number together with the primary official's name and title; fax number, founding date; purpose, activities and dues.
Small Business Resource Guide to the Web
David Peal, Robert McNamara, Suzanne Cross and Kathleen Mims
Book contains URL (Uniform Resource Locator) for government agencies and private sector companies or organizations. Topics include: Advertising; Competitive Research, Customer Service, Education and Training, Economic Data and Resources on the Internet; Government Services, Job Hunting and Employee Hunting; Marketing; News Services; Women in Business; and As Your Business Grows.
U.S. Industry and Trade Outlook 1999
McGraw-Hill Company and the U.S. Department of Commerce
Book contains 650 easy-to-read tables and charts; 100s of industry reviews, analysis, and forecasts; graphical snapshots of industry and trade trends; and comprehensive data from public and private sectors.
North American Industry Classification System (NAICS)
Most businesses are measured against other businesses and/or are asked to identify themselves by their (North American) Standard Industrial Classification Code. Knowing this code is mandatory if you subcontract to the government or corporations. This resource will help you to determine the SIC Code for your business. The NAICS is replacing the U.S. Standard Industrial Classification (SIC) System. NAICS industries are identified by a 6-digit code, in contrast to the 4-digit SIC Code. The NAICS includes definitions for each industry, tables showing correspondence between NAICS and SIC.
RMA Annual Statement Studies 1999-2000
Book contains composite financial data and ratios by North American Industry Classification System (NAICS), which will be useful to you in measuring you business against the performance of similar businesses. This is the reference that professionals in the accounting, financial and economic development fields use to determine if your business' performance and ratios are in align with similar businesses in your industry.
Legal Guide for Starting and Running a Small Business
Attorney Fred S. Steingold
Book provides legal issue information on topics relating to: Which Legal Form is Best for Your Business; Structuring a Partnernship Agreement; Creating a Corporation; Naming Your Business and Products; Licenses and Permits; Tax Basics for Small Business;Buying a Business; Franchises: How Not to Get Burned; Insuring Your Business; Negotiating a Favorable Lease; Homebased Business and more.
Patent It Yourself
Patent Attorney David Pressman
Book provides information on: Patents, Intellectual Property, Inventions, Patent Search, Finaling and Mailing Your Application; Market Your Invention, Ownership, Assignment and Licensing of Inventions.
The California Nonprofit Corporation Handbook
Attorney Anthony Manchuso
Book provides information, forms and instructions needed to organize the most common type of nonprofit corporation. Book shows how to prepare and submit IRS tax exemption application; prepare and file Articles of Incorporation; prepare bylaws and minutes of the First Meeting of Directors.
Kick Start Your Dream Business
Romanus Wolter
Book provides information on: How to ground your idea; gather information; protect your idea; set the price; make it legal; getting money; and marketing your idea.
Taking the Leap: Building a Career as a Visual Artist
Cat Kabg
Book helps artists at all stages of their careers who want to become effective and professional. It's about the "business" of art.
Small Time Operator
Bernard B. Kamoroff, CPA
Book is a step-by-step guide to help set up the business, concentrating specifically on the bookkeeping for the business and how to grow the business.
How to Really Start Your Own Business
Inc. Magazine - David Gumpert
A step-by-step guide featuring insights and advice from the Founders of Crate & Barrel; David's Cookies; Celestial Seasonings, Pizza Gut, Silicon Technology and Esprit Miami.
Anatomy of a Business Plan
Linda Pinson and Jerry Jinnett
A step-by-step guide to Starting Smart, Building the Business and Securing Your Company's Future.
Keeping the Books
Linda Pinson and Jerry Jinnett
Basic Recordkeeping and Accounting for the Small Business.
The Advertising Kit-A Complete Guide for Small Businesses
Jeanette Smith
Book provides information on advertising, such as: Business advertising, targeting your customers; check the competition; choosing media; writing newspaper and radio advertisements; and press releases.
How to Really Create a Successful Marketing Plan
Inc. Magazine - David E. Gumpert
Book provides instruction on: Your Marketing Plan; Devising a Strategy; The Marketing Budget, Timetables and Management and Fine-tuning the Plan.
Mastering Your Small Business HUMAN RESOURCES
Jill A. Rossiter
Book outlines: Hiring the Right Employees, Developing Your Employees through Education and Training; Developing Personnel Policies; Managing for Peak Performance; and provides a sample Employee Handbook Template.
The Buyer's Guide to Business Insurance
Don Bury and Larry Heischman
Book written and organized to assist the entrepreneur on approaching the insurance marketplace in order to get the best possible coverage and service for a reasonable amount of money.
Working From Home
Paul and Sarah Edwards
Book outlines everything you need to know about living and working under the same roof. Topics include: setting fees and prices; solving zoning, credit, and insurance problems; choosing the best legal options for your home business, juggling family, friends, children and work; best ways to promote a home business and more.
Guide to Buying, Valuing and Selling Your Business
Scott Gabehart
Book is a comprehensive guide coving the top three critical issues every business owner faces: buying, valuing and selling their business.
Recommended Videos
How to Really Start Your Own Business
Inc.
A step-by-step, practical guide that shows you how to really start your own business. Steps include a discussion on: The idea; Testing the Idea; Protecting the Idea; Finding Good People; Structuring the Business; Understanding Cash Flow; Finding the Money; The Business Plan and Starting Out on the Right Foot.
1 hour 41 minutes
How to Really Create a Successful Business Plan
Inc.
A step-by-step overview of how to put together your own company's business plan. A basic for any entrepreneur.
40 minutes
Guerrilla Marketing In Action
Michelson-Carlson Productions & Guerrilla Marketing International
A video of true stories about Bay Area small business owners who have successfully marketed their product or service. Helpful tips for all entrepreneurs.
55 Minutes
How to Succeed in a Home Business
Inc. Magazine
Video will show you how to run a business from home and achieve the freedom of being your own boss.
70 Minutes
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